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Showing posts from July, 2020

How to choose the best app development companies in USA

  In this digital era of the internet and technology, the growth of mobile app development companies in the USA is increasing day by day. Investing in mobile application development is not just a trend but a requirement of the current time. Custom unique and creative mobile application development is becoming an effective and efficient option for startups or companies who want to target a niche audience and draw the attention of their customers. The high-quality Mobile applications help organizations to create brand awareness, reduce cost, deliver personalized content, strengthen customer engagement, and increase your business sales. On the other hand, Mobile applications help customers to purchase easily, provide user-friendly features, secure payment modes, and help to stay updated with their favorite products. Mobile apps have become a crucial aspect of running a business but not every mobile application development company can build t...

What is the best option and approach to market your invention?

Today in the world of demanding customer culture where everyone is creating new things every day to meet the demand of the customer. In that way, Inventors play an important role and for that, they have to face many difficulties right from idea generation to product launching. If you want to succeed then you should focus on what you want. If you had invented something it means you have a new product for the market your invention and guess what approximately there are n numbers of startups are ready to sell their products in the market and reality is that most of them will shut down their company within a year due to lack of knowledge and poor communication between the ultimate user and company. So the question arises what an inventor should do to overcome from such a problem, the answer is that doing the right things at the right time like: 1. User referrals: Ask your user about the product and reward them for this. This promotional activity will help to motivate the ...

How important is intellectual property protection for a startup?

At the primary stage of a business, there are most of the crucial factors that should be considered, ranging from your branding and target markets to the financial growth of a company. In that way protecting your intellectual property is such an important aspect for all companies, but especially for new startups. The term Intellectual property protection refers to the set of intangible assets owned and legally secured by startups. It gives the restriction against outside utilization or implementation without having official authorization. In simple words, It is a process where you protect your inventions, works, images, art, music, or any other work which you have invented. Intellectual property helps startups to stand out in a competitive environment, improving their commercial value and provides additional value to the consumers. There are essentially four ways in which a startup can protect its intellectual property through: ●        Patents...

How you can market your invention without spending much money?

As an investor or entrepreneur, bringing your invention to the market is such a crucial step for the growth of your business. Your invention is a complete skillset from designing the market promoting and communicating the brand. It’s a fact that a successfully marketed good product is worth more than the poorly marketed great product. Marketing of your invention is the complete process of creating and maintaining market dominance by leveraging insight, strategy, experience, and expansion. In simple words,  Market your invention  without spending much money is one of the most influencing ways to get your product in front of the right group of customers. Following are the same basic points that define the meaning of the market your invention: 1. Market opportunity: Market invention is a paradigm shift that rejects industry standards in favor of a bold new vision. It begins with research to gain original insight. 2. Invention strategy: Inv...

Why licensing your invention can be easier than venturing on your own

There are most of the influencing factors that inventors should consider to resolve the confusion and make a decision about whether to venture or to license their inventions. The answer depends on the interest of the inventor himself: what his strengths are, Where his passions lie, what his resources are frankly his ready to take risks. Let's take a look about venturing and   licensing your invention   so you can easily determine Why licensing your invention can be easier than venturing on your own Defining licensing your invention: License is legal permission to the owner of a certain right such as a patent or copyright (licensor) can grant permission to another party (licensee) to commercially use this invention for a specific purpose and period. In exchange for payment, the inventor would receive “royalty” which is calculated as per the percentage of the sales. Licensing allows the inventor to shift all the costs and risks to the licensee because established busi...